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How not to get lost in the world of contextual advertising

October 1, 2009 - 10:00am | Analytics | Articles

With millions of Internet users spending their time and money on the web, contextual advertising appears to be a really attractive alternative to offline marketing. The best thing about contextual advertising is that online ads are placed on the sites with relevant content, so that visitors are more likely to click the ad, buy the product or even become repeat customers. So, how does it all work?

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A blogger who predicted Lehman Brothers’ collapse acquitted in South Korea

April 20, 2009 - 8:40am | Law aspects | News

On Monday a South Korean court has acquitted Park Dae-sung, a blogger charged with spreading false information on the Internet under a mysterious pseudonym in case that questioned the freedom of speech on the web.

Park, 30, described himself as a former securities firm employee with a master's degree obtained in the United States and experience in the field of corporate acquisitions.

Blog | freedom of speech | Lehman Brothers | Minerva | Web

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Fed explains its policies to public online

February 24, 2009 - 6:15am | Law aspects | News

The central bank has brought rates down close to zero, facing financial crisis and economic decline, and announced this policy to be in place for some time.

Now the Fed is focused on pouring liquidity into specific credit channels. And as the new era has been disconcerting and confusing for investors conditioned on monetary policy through tiny adjustments to target interest rates the Fed has created a new Web page to explain its response to the financial crisis to investors.

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