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37% of journalists contribute content to Twitter

April 5, 2010 - 5:39am | Analytics | News
37% of journalists contribute content to Twitter

A PRWeek/PR Newswire Media Survey showed that 37% of traditional journalists now contribute to Twitter and 39% create content for a microblogging site as a part of their day to day expanded duties.

"Across the board you can see a change in journalists' behavior," said Sarah Skerik, VP of distribution services at PR Newswire.

"Journalists are doing more with less. They seem to be acting more aggressively about finding their stories, digging a bit deeper for story angles."
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Facebook | journalist | microblogging | news | online content | social network | Twitter
1 point

Will the Internet beat television? eMarketer research

January 29, 2009 - 9:56am | Figures | News
Will the Internet beat television? eMarketer research

Ketchum and USC Annenberg Strategic Public Relations Center survey conducted in late 2008 showed that Traditional media usage by Internet users in the US remains steady in 2008. However, the use of shopping and social networking websites rose harshly in the same period. 

For instance, less than two-thirds of respondents watched major network TV news, which is the same rate as in 2007.
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consumer | internet | media | news | purchase | TV
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