February 2009 data from comScore Media Metrix showed that MediaGlow, AOL’s publishing division has been reported to have seen a record high traffic on February 1, when the page views had climbed 21% against last year’s results and reached 5.7 billion, and total minutes spent by users on the site increased 22% to reach 4.2 billion. Moreover, a recent report from Nielsen Online stated that the amount of time AOL users spent on its sites or applications hit its peak in February 2009, exceeding three hours and forty-five minutes.