Kindle

Amazon said that it will be using its ever increasing revenue to expand into areas such as Web content and cloud computing rather than boost its margins.

This week the Internet retailing giant reported a surge in its quarterly revenue gained on sales of Kindle e-book reader and other electronics, forecasting better than expected profits for the third quarter.

While Amazon saw big gains from growth in e-commerce its margins remained narrow as a result of heavy spending on distribution, technology and digital content.

Amazon expects to sell 8 million Kindle devices this year which is 60% more than predicted by analysts according to Bloomberg Businessweek report. In comparison, Apple has sold only 7.6 million iPads from April to September.

The figures cited by Amazon cannot be checked because the company does not officially present any sales numbers for the reader.

Due to a new discovery made by an engineering professor at the University of Cincinnati, Ohio, disposable e-readers may soon become a commonplace phenomenon. Electrical engineering professor Dr. Andrew Steckl found that paper in fact has similar features to glass in host material capability. He used a process called electrowetting (which adds electric fields to color droplets), a variation of the technology behind current e-ink screens.

Amazon has announced the release of the newest update for Mac Kindle. The application can be downloaded from Amazon site by any users worldwide. New Kindle for Mac which enables users to read Kindle e-books on the Apple OS X has obtained new features such as searching within the text, adding and editing notes, highlighting passages and reading in multi-column mode. 

Bookmarks and annotations can also be synced across all Kindle devices and apps owing to Amazon's Whispersync technology.

Amazon has launched wireless only Kindle reader that is cheaper than its previous versions. The new e-book reader is priced at $139. The company hopes the new move will turn its latest electronic reader into a mass-appeal device as Apple Inc's iPad gains ground. Besides, Amazon also unveiled its third generation Kindle, some 21 percent smaller and 15 percent lighter than the previous version, but still priced at $189.

As it became known, Amazon.com Inc's quarterly profit fell, diminishing its shares by 14%. The online auction site’s profits dropped injured by 40% surge in expenses to $6.3 billion and by price cuts on its Kindle electronic reader.

Amazon.com announced Sunday a new update to Kindle for iPad and Kindle for iPhone and iPod touch. 

The new version enables readers to enjoy the benefits of embedded video and audio clips in Kindle books.

For the laziest Asus laptops users who are also devoted to Amazon's Kindle book-reading app, the companies now offer some Asus models with the Kindle app pre-loaded. So, the user doesn’t need to download and install the PC version of Amazon's free Kindle app on his Netbook anymore.

Amazon.com announced another version of its Kindle application, now for BlackBerry phones. Users of RIM manufactured devices now can read their electronic books without a Kindle reader.

The application is at the moment available only for US users and there is no information provided by the company whether it plans to launch the software for BlackBerry users in other countries.

Barnes & Noble Inc. is expected to unveil an electronic-book reader to compete with Amazon.com's Kindle in the still-small arena where some see book-selling's future playing out.

The New York Times reported that the reader, to be announced Tuesday in New York, will be called the "Nook" and sell for $259. The newspaper cited an ad set running in its book review section Sunday.

 OpSec Security, Inc., the global leader in anti-counterfeiting and brand protection, conducted a study to identify the impact of Internet trading platforms and social media web forums on the market launch and distribution of consumer electronics products.

 Amazon.com, Inc. today announced that it is lowering the price of its #1 bestseller Kindle to $259, down from $299. Also today, Amazon.com introduced a new addition to its family of portable reading devices—Kindle with U.S. & International Wireless.