holiday shopping season

According to a new survey, conducted by Motorola, over 50% of holiday shoppers from 11 countries used their mobile phones for in-store activities such as comparison shopping, getting peer feedback, product information and coupons.

Thus, the research found 64% of youth aged between 18 and 34, GenY shoppers used their mobile phones for in-store shopping-related activities during the holiday season. Moreover, all surveyed age-segments cited interest in next-generation retail technologies to make better-informed decisions.

Until recently, the vast majority of all gift cards were purchased in person, in stores and were made of plastic. Today’s release of the 2009 Pre-Holiday Online Shopper Gift Card Survey revealed that this hugely popular gift category is beginning to experience a sea change as more consumers buy gift cards online and retailers offer improved online gift card experiences for consumers. The survey of U.S.

Fed announced Wednesday, it intends to sponsor 45-second ads before movie previews targeted counsel consumers about how to use their credit cards wisely during the holiday shopping season.

The Fed decided to launch the campaign when it faces criticism for doing too little to protect its consumers from risky lending practices that helped spark the financial crisis and U.S. economic recession.

The advert will be presented at 12 theaters in major metropolitan areas from November 27 through December 3.