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According to s study by Ipsos MediaCT that polled over a thousand of people 64% of gamers still like their media to be on physical discs.

“I believe the preference for physical discs amongst next gen gamers reflects the potential value they derive from the pre-owned market, which is holding up the preference for physical – this is unlike the music and film markets,” said Ipsos MediaCT director Ian Bramley.

The same survey found that music and film’s digital rejection rates were at 45 and 51 percent, respectively.

The study, conducted by online optimisation consultancy Logan Tod, rated each retailer's overall performance in 12 key categories. Video games retailer Game topped the list with a score of 67 %, with clothing storeRiver Island finishing last, due to compulsory downloading of specific flash files. John Lewis (60 %) and Amazon (53 %) complete the top three whilst next highest are Apple, ebuyer and Littlewoods, all with 47 %.