Retail ecommerce in US will grow 43.4% by 2015

According to a new forecast made by research agency eMarketer companies selling online will see a significant growth of their profits within the following several years. The researcher believes that US retail ecommerce sales will be growing steadily through at least 2015.

The graphs made by eMarketer show that within a period from 2011 through 2015 the industry will see a 43.4% growth with a 13.7% rise expected only this year.

Jeffrey Grau, a principal analyst at eMarketer principal, said: “Two major trends that will fuel online buying growth are mobile commerce and daily deal sites like Groupon. Both opportunities are expected to have strong sales growth over the next five years.”

A significant increase in the online population will have an effect, too. The post stated, “eMarketer estimates 87.5% of US internet users ages 14 and older, or 178.5 million people, will browse or research products online this year. Of that group, 83% will make a purchase online, for a total of 148.1 million online buyers in 2011. By 2015, 170.3 million people, or 76.3% of the online population, will make a purchase on the web.”