eBillme will process payments for gift cards through CashStar network

An online payment system eBillme has partnered with CashStar for eGift cards. Now CashStar can offer a new gift card channel to retailers through eBillme by offering cash payments online.

“We are excited to work with eBillme to give our retail clients access to a secure and innovative payment alternative,” commented David Stone, co-founder and CEO of CashStar. “Furthermore, as the market leader in digital gifting, we are developing relationships with online partners like eBillme so that our 100 retail brands partners can benefit from popular destination sites where they can sell more eGift cards.”

“Consumers are embracing cash again and eBillme helps online retailers attract the cash spenders,” says Marwan Forzley, President and CEO of eBillme. “Our partnership with CashStar will bring cash checkout to more leading gift card brands. Gift cards have become very profitable for retailers. In fact, our Online Spending Index for this quarter shows 18 percent of shoppers planned to buy a gift card for Valentine’s Day. CashStar’s innovative digital gifting platform helps retailers maximize their gift card sales. And now eBillme will enable retailers, supported by CashStar, to accept cash payments for gift cards, creating more revenue opportunities.”