E-mail marketing will be the leading advertisement tactic in 2010

According to the recent researches carried by Vistaprint and Ad-ology small businesses will increase their marketing activities online in 2010. 

Results of the research showed that the owners of small businesses are going to stake more on social media (18%), online and search advertising. However the most preferable tactic will be e-mail marketing (26%). 19% of the responders told that e-mail marketing is more frequently used because of the recession, followed by social media. Other results are available below. 

It was also found that only 38% of small businesses polled already had a company Website, and in another survey conducted by Ad-ology it was revealed that 46% of US small businesses did not have a Website.

Source: eMarketer