The unique Woman’s Card designed by TSYS and Marfin Laiki Bank

Monday, TSYS and Marfin Laiki Bank are excited to introduce the first and only card in Cyprus designed exclusively for women, Woman’s Card.

Marfin Laiki Bank has been a client of TSYS since 2004 and the new Woman’s Card is supported by TSYS’ PRIME licensed card management solution.

As Rodoula Hadjikyriacou, director retail banking, Marfin Laiki Bank said “With TSYS’ support, we’ve achieved a new milestone in the Cyprus market by bringing a truly unique card to market,”

The Visa-branded Woman’s Card is linked with a loyalty programme that allows cardholders to redeem points as vouchers for free purchases from a range of stores for women. The card’s key differentiator is the distinctive benefits that focus on women’s welfare, such as free mammography or osteoporosis tests, travel insurance, purchase protection insurance and home care services.

TSYS technologies enable EMV-compliance, interest-free installment schemes and secure e-shopping service, deploying a virtual card to ensure safer transactions over the Internet. .