Dell's global reach on Twitter has resulted in revenue of over $6.5mn

December 9, 2009 - 3:35am | Figures | News |
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Dell's global reach on Twitter has resulted in revenue of over $6.5mn

Dell has supposedly achieved appreciation of Twitter and social media in general. Tuesday, a representative unveiled some statistics relative to the company’s achievements, and by most standards, they're extremely impressive.

According to Dell’s announcement late in June, its presence on Twitter had generated $3 million in sales.

As the hardware manufacturer’s chief blogger Lionel Menchaca wrote on Direct2Dell Tuesday, Dell's global reach on Twitter has resulted in more than $6.5 million in revenue, that reflected significant increase. "If you look at our aggregate presence on social media networks plus our own community sites, our worldwide community has grown to more than 3.5 million people across the social web, including places like Twitter, Facebook, Direct2Dell and IdeaStorm. That's roughly a fan base the size of the population of Chicago." 

Dell claims to have 2 billion contacts with customers every year "via phone, e-mail, etc."

 Meantime, Dell brought in $61.1 billion in revenue last year, making $6.5 million not even a drop in the bucket.


 




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