Ukash, an online cash payment solution, announced that it entered into an agreement with UATP to enable travelers to pay for their flights with cash online. The deal targets an audience of customers that are currently ‘unbanked’ or without credit or debit cards, as well as those that choose not to make purchases over the internet due to fears of online fraud and identity theft.
Ukash customers buy a prepaid voucher with a unique 19-digit number which is then used to pay online. No financial details are exchanged with the merchant, making Ukash increasingly attractive to online consumers concerned about data security.
“The growth of low cost carriers is putting air travel within reach of many more people so we’re delighted to add Ukash to the range of payment methods we can offer our airline partners”, comments Ralph Kaiser, CEO of UATP.
“We want to remove the barriers to travelers getting online access to the best range of flights and other travel services so adding payment services like Ukash that are prepaid and preserve financial anonymity is a great move forward”.
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