A customer tailored m-banking service launched by Caxton FX and Petra Financial

March 26, 2009 - 2:18am | News | Other themes |
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A customer tailored m-banking service launched by Caxton FX and Petra Financial
Leading European foreign exchange specialists Caxton FX in association with Petra Financial, a leader in Mobile Banking and Payments solutions, launched a new service known as Touchstone Mobile on March 25th, 2009.

Touchstone Mobile is a banking and financial application that allows travelers to make international payments on their phone from anywhere around the globe. With instant convenience and flexibility the service enables cardholders to view statements and individual transactions, upload currency, transfer funds and check market rates.

"What really pleases me about launching Touchstone Mobile with CaxtonFX, is that we have shared philosophy around the customer experience. Mobile clients will need little or no instruction on how to use its features, and the functionality is specifically customized for what CaxtonFX customers need to make life easier, adding more value to the CaxtonFX prepaid Mastercard," said David Sinclair, CEO of Petra Financial.

John Burton, Marketing Director of Petra Financial commented, "Touchstone Mobile overcomes the main issue we see inhibiting mobile banking applications; that design is critical, not just functionality. When an application is not well-designed, consumers today, especially the emerging younger market will not adopt them. CaxtonFX has the same philosophy about simplicity. Touchstone Mobile adds new great features and makes CaxtonFX card service more complete; but at the same time makes it a whole lot easier".





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